Growing & Managing Your Practice
These articles offer strategies for building and managing a psychotherapy practice without losing sight of the values-driven mission behind your work. These pieces cover topics ranging from branding and marketing to navigating shifting payment models. You'll find advice from leaders in the field on designing a welcoming office space, navigating changing technology effectively, and making a group-practice work. Learn more about what it takes to build and apply an entrepreneurial mindset in your practice while still honoring the soul of your work.
Year-End Financial Moves Every Therapist Should Know
Practical Ways to Reduce Stress, Lower Your Taxes, and Start 2026 Strong
How to Build Your Brand as a Therapist
9 Influencers Reveal Their Unconventional Choices
A renowned therapist, author and influencer challenges the popular wisdom behind branding yourself as a therapist. Read more
Trauma expert and author offers some key questions she used to bring meaning into branding a practice. Read more
Taxes, bookkeeping, and pretty much anything related to the financial side of your practice can feel complicated. Here are some simple ways to prep for your... Read more
Big business and private investment firms have turned their attention to our field, and they’re not above poaching clients, underpaying clinicians, and... Read more
After more than three decades of advocacy, counselors and MFTs are finally celebrating a landmark piece of legislation permitting them to receive Medicare... Read more
The passage of the Mental Health Access Improvement Act—the product of more than three decades of advocacy—is a historic moment that removes a significant... Read more
All of us, therapists and clients alike, have been forced to adapt to the reality of living in a pandemic. But as we catch our collective breath, we must... Read more
As a therapist, is it better to adapt an eclectic approach or specialize in the one you believe in most? Perhaps the answer isn’t as simple as it seems. Read more
The push in popular culture to raise awareness about mental health means more and more people are seeking help. With resources limited, often where they’re... Read more
The therapeutic benefits of turning an office makeover into a collaborative project. Read more
What do therapists consider when first setting up an office? These intimate portraits and interviews reveal a wide range of approaches at play. Read more
Feng shui’s core concern is to put humans in harmony with their physical environment. What can therapists learn from this ancient practice about the... Read more
Our offices don’t make people well, but they extend an invitation. They provide a comforting consistency in the midst of hard, often unsettling work. So a... Read more
Podcasts have exploded in numbers and popularity. What do mental health professionals need to know about this way of expanding their audience and their... Read more
What if you could immediately to make your website more compelling and more effective in helping potential clients connect with you? Joe Bavonese, marketing... Read more
In this quick clip, Lynn Grodski invites us to think entrepreneurially about how to make the most of just one of the new opportunities she sees in today’s... Read more
With some clients, issues, or circumstances, an hour is not quite enough time to dig in. That’s why it’s great to have an “Intensive Option.” Think of... Read more
How to speak the language of medical necessity. Read more
I’m finding myself unable to take on more clients due to a full schedule, but I still want to grow my practice and finances. Would starting a group practice... Read more
Making a group practice work means taking on the challenge of becoming a boss. Read more
Lynn Grodzki shares about speaking with audiences about your therapy practice and how to leave your audience wanting more. Read more
The expectation of a full caseload of clients who don’t question the length or expense of treatment belongs to a former age. Like it or not, therapists who... Read more
For therapists, traditional ways of getting the word out—an ad here, a few hints to colleagues there, even a fancy website—just won’t cut it anymore. In... Read more
What do you say to potential clients when they first call you or come in for a consultation? We may resist the idea, but in this initial phase, therapists face... Read more
The SoLoMo revolution is transforming the way therapists can generate client referrals on the Internet. Read more
How the skills of the group therapist differ from those of the individually-oriented practitioner. Read more
What does the newly passed mental health parity law mean for your practice? Read more
The old face-to-face service model for our practices is no longer in sync with social and cultural shifts. It's time to refocus on how to serve our clients... Read more
Many therapists in once-thriving practices are reporting that these days, it's a battle to stay solvent. Read more
From the July/August 1994 PRIVATE PRACTITIONERS WHO WANT TO SURVIVE TODAY must know how to work smarter, and market and provide quality customer service. It is... Read more
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