Marketing

In today’s Information Age, therapy clients are more informed—and have greater expectations up front—when it comes to the look and feel of therapy... Read more

What’s the best way to open and close therapy? It’s a question with many answers, but depending on your client, a particular... Read more

How can therapists reduce stigma around getting mental health treatment? When it comes to marketing your practice, how much personal information should you be... Read more

Some tips on the do’s and don’ts of giving a good workshop. Read more

What if you could immediately to make your website more compelling and more effective in helping potential clients connect with you? Joe Bavonese, marketing... Read more

In this quick clip, Lynn Grodski invites us to think entrepreneurially about how to make the most of just one of the new opportunities she sees in today’s... Read more

The SoLoMo revolution is transforming the way therapists can generate client referrals on the Internet. Read more

More than a time-consuming diversion, Facebook can play a central role in marketing your practice. Read more

The old face-to-face service model for our practices is no longer in sync with social and cultural shifts. It's time to refocus on how to serve our clients... Read more