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The Art of "Selling" Therapy

Six Steps for Winning Over New Clients

Robert Taibbi

By Robert Taibbi - However we may resist the idea, we’re in the therapy business, and the reality is that our initial contact with clients represents the same challenge faced by salespeople seeking to turn shoppers into satisfied customers. Our job isn’t to make people buy things they don’t need, but to assess people’s needs and show them the match with what they have to offer.

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Closing The Deal With Clients

What Therapists Can Learn from Salespeople

Robert Tabibi

What do you say to potential clients when they first call you or come in for a consultation? We may resist the idea, but in this initial phase, therapists face the same challenge as salespeople seeking to turn shoppers into satisfied customers.

 

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