Contributed by Shankar Vedantam
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The Lure of Self-Deception
Exploring How It Serves Our ClientsWhy would someone not only fall for a hoax, but preserve it after the truth was revealed? Read more
Shankar Vedantam
Shankar Vedantam is the host of the Hidden Brain podcast and radio show. He’s the bestselling author of The Hidden Brain: How our Unconscious Minds Elect Presidents, Control Markets, Wage Wars, and Save Our Lives and served as a fellow at the Nieman Foundation for Journalism at Harvard University.