VIDEO: Why Clients Will Pay More For An Intensive Session

Casey Truffo On Structuring A Therapeutic Intensive

Casey Truffo

With some clients, issues, or circumstances, an hour is not quite enough time to dig in. That’s why it’s great to have an “Intensive Option.” Think of the “Intensive Option” as a 3-hour mini-retreat providing focused attention on issues your clients are highly motivated to resolve. It's the kind of experience clients increasingly want, and you can provide it at a one-time price that’s more than 3 times your hourly rate.

In this quick video, Casey Truffo explains exactly how to structure an intensive session so that it’s successful for both the client and the therapist. Learn the basics from Casey now.


Casey Truffo is a true creative visionary—working at the intersection of the therapist’s calling and the concrete opportunities a rapidly changing market landscape provides. She is also the founder of the International Therapist Leadership Institute, and the author of Be a Wealthy Therapist and How to Build Your Full and Rewarding Private Practice.

Want to know more?

It’s not hard to list the reasons why it’s hard to make a living in private practice today. What’s hard to find is sound, practical advice on how to ride the wave of change without abandoning the work that you, as a therapist, love to do. Here are some other Psychotherapy Networker resources you might find useful:

Want to grow your clinical practice? Get concrete strategies to increase your financial success while doing the work you love. Check out this 6-session online video course now.


Love to Read? This issue of the magazine is dedicated to strengthening your clinical practice. Read it now.

Earn 2 CEs for $25—read the magazine; then take the quiz.

How To Market Your Therapy Practice Online. Read Casey Truffo’s article right now.

How To Make A Group Practice Work. Read Casey Truffo’s article right now.

Want to learn from Casey Truffo? Check out this 4-session Audio series now.

From our Friends at PESI

Want tips for the therapeutic toolbox? Check out this book on treatment ideas and practical strategies now.

Want even more tips for the therapeutic toolbox? Check out this book from PESI’s best-selling series right now.

Want to master the DSM-5? Check out this book on how to integrate new and essential measures into your practice now.

Topic: Business of Therapy | Professional Development

Tags: psychotherapy | success | therapist | therapy | Business of Therapy

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