What’s Next for Psychopharmacology?

Waiting for the Next Magic Pill

Talia Puzantian

puzantian-openerAmid the many controversies surrounding the influence of the drug companies on the quality of mental health care, one important fact about the medications brought to market over the past 25 years has received little attention—few represented any real advance in the science of psychopharmacology or any real expansion of our understanding of how to regulate the nervous system with chemicals. Almost all of the so-called “new” drugs have targeted the same mechanisms of action as those already in use, with only slight modifications in potency, receptor selectivity, metabolism, rate of absorption, or other pharmacokinetic properties. Most of the new psychotropic medications approved in recent years have been me-too drugs, chemical cousins of medications already on the market, introduced to compete against another company’s medication within an existing chemical class of drugs, or to replace a company’s own drug that was about to lose its patent protection to generic equivalents. Yet almost none of these meds has proven to offer distinct advantages over existing, usually less expensive, agents.


Here, as in other aspects of the development of pharmacological approaches to mental health treatment, it’s important to acknowledge the role that business considerations, rather than scientific discovery or genuine improvements in treatment outcomes, play in determining what new medications come on the market and become available to clinicians. For the pharmaceutical industry, developing a me-too drug is less time-consuming and more profitable than developing a completely novel chemical entity aimed at a new target mechanism of action. When a drug designed to treat any given condition is profitable, the company that sells it has no incentive to put forth a competitor. However, when a drug is close to losing patent protection, the company has a great incentive to move patients taking it over to a newer agent, rather than lose them to the cheaper generic equivalent. For example, just before Celexa was to become available as a generic, its manufacturer launched Lexapro, which contains only the more pharmacologically active half of Celexa.


The economic reality for the pharmaceutical company is that once a drug loses its patent protection, generic versions of it begin to be sold by other companies for a tiny fraction of the cost of the branded product. When that happens, companies stop advertising that medication, new indications are no longer sought out, and—given that the overwhelming majority of drug trials are industry funded—no more clinical trials are conducted. The drug, in effect, is put out to pasture.


Sometimes, however, an old drug proves to have therapeutic potency for a condition other than the one it was originally designed to target. A striking example is the discovery that a blood-pressure medication called prazosin can reduce the nightmares, hyperarousal, and avoidance symptoms frequently associated with post-traumatic stress disorder (PTSD). But most people haven’t heard about this new clinically valuable use of the drug—and for a good reason. Prazosin is inexpensive and already available generically, so a multimillion-dollar advertising campaign won’t be launching on its behalf anytime soon.


After the seeming boom times of the past couple of decades, nearly every major company in the psychopharmacology industry has either significantly decreased or abandoned its psychiatric drug-discovery efforts. The industry has concluded that this area of research is economically too risky. From 1975 to 2005, the average cost to develop a new drug increased from $100 million to $1.3 billion (in adjusted dollars), with the cost for psychiatric drugs even higher. At the same time, the risk for failure continues to be steep. Nearly 80 percent of drugs fail to advance beyond Phase III, the last and most expensive preapproval phase of clinical human trials, because of lack of efficacy or safety concerns.


So what lies ahead for psychopharmacology? Where might the new advances come from? How will all our growing understanding of the brain and the nervous system and other kinds of scientific discoveries get translated into the development of more effective medications with fewer side effects? Will previously unrecognized forces for innovation lead to newer and better treatments? It’s always difficult to predict developments in any field, especially one as shaped by economic factors as psychopharmacology, but progress is likely to come in three broad areas: pharmacogenomic medicine, vaccination, and mind-altering drugs.


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Topic: Psychopharmacology

Tags: drugs | psychoactive | SSRI | ssris

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3 Comments

Saturday, August 2, 2014 8:17:15 PM | posted by mrsportpsych
The Psychophysiology Lab and Biofeedback Clinic at ECU uses biofeedback and psychophysiology to help Americas wounded warriors heal the emotional wounds of war.
http://www.youtube.com/watch?v=kDlKRA_vURk&feature=player_embedded

Carmen Russoniello, PhD, LRT, LPC, BCIAC was the President of the Association for Applied Psychophysiology and Biofeedback. He is currently Associate Professor and Director of the Psychophysiology Lab and Biofeedback Clinic at East Carolina University. Dr. Russoniello teaches undergraduate and graduate biofeedback courses through a first of its kind global classroom initiative and directs a biofeedback program for Wounded Warrior Marines at Camp Lejeune. The novel biofeedback intervention involves EEG and heart rate variability feedback and includes the use of virtual reality. Dr. Russoniello is himself a former Marine machine gunner and decorated Vietnam combat veteran.

Friday, August 1, 2014 3:58:31 PM | posted by Donna
Big Pharma has done an excellent job of convincing the public that the right pill will solve one's problems. In my experience, drugs are creating more problems (especially in children) that will have long-term negative effects. Therapy has taken a back seat, so people are not learning how to deal with stress and other problems. I am using neurofeedback more and more, as it provides lasting benefits and no side effects -- far better results. If only insurance would cover it better...

Friday, August 1, 2014 3:02:18 PM | posted by Linda Gantt
Thank you for this lucid and straight-forward appraisal of the drug industry. The career of my late husband Louis Tinnin spanned 50 years, during which he saw psychiatric hospitals go from being "snake pits" (with no effective medications available) to more enlightened short-term programs with a focus on stabilization. (Of course, treating people with psychotic disorders in present-day programs is possible because of the effects of the major tranquilizers.)
Lou witnessed every class of psychotropic medications come online accompanied by great fanfare and hope. But he became convinced that, at least as far as the trauma-based conditions were concerned, medication only took the edge of the symptoms. Finding effective methods for processing trauma became his focus and he became rather jaded about Big Pharma's quest for "a pill for every ill." Talia Puzantian's article takes that long-term view that clinicians need to have about the tremendous influence of the drug industry on mental health services.