orvote for politicians by using factors that are completely below their radar. Why shouldn’t clinicians use strategies based on this knowledge to promote therapeutic change? In this workshop, you’ll learn how to apply three such strategies in a clinical setting: invoking the power of the crowd (such as telling people that two-thirds of clients get better in therapy); contextual priming (using certain kinds of stimuli to “prime” people to behave in ways or hold beliefs unconnected to the original stimulus); and loss aversion (capitalizing on our need to win). By the close of the workshop, you’ll know how to apply a set of powerful techniques to gently but effectively nudge your clients in a new direction.
Bill O’Hanlon, M.S., travels and teaches internationally and has written or cowritten 31 books. His most recent is Quick Steps to Resolving Trauma. Sign up for his e-mail newsletter to get a free copy of his book A Lazy Man’s Guide to Success.